COURSE UNIT TITLE

Offered By

Tourism Management

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

AHMET DEMIRCI

Offered to

Tourism Management

Course Objective

The objective of this course is to provide with an understanding of the dimensions and nature of international hospitality operations. Specific topic covered will include planning, developing, marketing, and managing hotels in the international arena. It is designed to create a solid foundation for understanding and managing cultural diversity in the workplace.

Learning Outcomes of the Course Unit

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

TMT 2012 - INTRODUCTION TO HOSPITALITY INDUSTRY

Recomended Optional Programme Components

None

Course Contents

Recomended or Required Reading

1. Brotherton, B. (2005). International Hospitality Industry. Butterworth-Heinemann Elsevier.
2. Clarke, A. and Chen, W. (2007). International Hospitality Management: Issues and Applications. Butterworth-Heinemann Elsevier.
3. Çavusgil, S.T., Knight, G., and Riesenberger, J. (2011). International Business: The New Realities. Second edition. Prentice Hall.
4. Gee, C.Y. (2008). International Hotels: Development and Management. Second edition. American Hotel and Lodging Educational Institute
5. Horner, S. and Swarbrooke, J. (2004). International Cases in Tourism Management. Butterworth-Heinemann Elsevier

Planned Learning Activities and Teaching Methods

1. Lecture
2. Assignments
3. Discussion
4. Group Project
5. Presentations

Assessment Methods

Further Notes About Assessment Methods

None

Assessment Criteria

1. Examination will be based on understanding, synthesis and evaluation of the textbook and the lecture material.
2. Verbal participation will be graded.
3. Assignments will be based on the application of knowledge, analysis, problem solving and evaluative skills regarding international hotel management. The 5-page case report should have a cover page, thesis statement (i.e., clearly state the point of the case), an introduction, a brief overview of the company itself, a main focus on the case topic, a discussion on your insights and opinions about this this company and the case and its role in the international hotel management, a section of references cited.
4. Group project will be asessed on the wider application of knowledge to the design of an international hotel management issues. The 20-page project report should have a cover page, an introduction, a brief overview of the company, market or topic selected, international hotel management operations, their interaction and a clear conclusion based on analysis and references cited. Students will also be evaluated on their time management and teamwork skills.
5. Presentations will be assessed on preparation, understanding, knowledge, capacity to structure, oral communication skills, ability to respond to questions and manage discussions professionally.

Language of Instruction

English

Course Policies and Rules

1. It is obligatory to attend at least 70% of the classes.
2. Violations of Plagiarism of any kind will result in disciplinary steps being taken.
3. Prepare ahead of time for classes.
4. Arrive on time.
5. Participation is required for all students.
6. Follow appropriate business etiquette regarding cell phones.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Contribution of Learning Outcomes to Programme Outcomes