COURSE UNIT TITLE

: ROOMS DIVISION MANAGEMENT

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
TUR 2016 ROOMS DIVISION MANAGEMENT COMPULSORY 3 0 0 3

Offered By

Tourism Management

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR HÜLYA KURGUN

Offered to

Tourism Management

Course Objective

To make students learn detailed information about management, room division organization chart, duty distribution, room price determination methods, revenue management system.

Learning Outcomes of the Course Unit

1   To be able to comprehend room management principles in hotel enterprises
2   To be able to comprehend room sales techniques and forecast reports
3   To be able to comprehend room price determination methods
4   To be able to comprehend revenue management in hotel business
5   To be able to comprehend the changes and applications of reservations in hotel business

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Management concept and development
2 Rooms division management and organizational structure
3 Structure of pricing decision in hotel businesses: Demand side
4 Structure of the pricing decision in hotel businesses: the supply side
5 Pricing strategies in the room division
6 Pricing methods in the rooms section Daily room reports and details
7 Daily room reports and details
8 Mid-term exam
9 Mid-term exam
10 Revenue Management in Hotel Businesses, Revenue management models
11 Creating the ideal revenue management system
12 Revenue management as a pricing method in the room division
13 Steps in setting up a revenue management system in hotel business
14 Steps in setting up a revenue management system in hotel business
15 Final exam
16 Final exam

Recomended or Required Reading

Main Reference:
Hülya Kurgun, Odalar Bölümü Yönetimi, Ankara, Detay Yayıncılık.

Other References:

Hasan Hussain, Hotel Room Division Management, Saarbrücken, Lambert Academic Publishing

Planned Learning Activities and Teaching Methods

Lectures, in-class activities and case studies

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 FIN FINAL EXAM
3 FCGR FINAL COURSE GRADE MTE*0.40+FIN * 0.60
4 RST RESIT
5 FCG FINAL COURSE GRADE MTE*0.40+RST * 0.60


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

1. Midterm Exam: Midterm exam includes subjects and assignments in the course content (40%).
2. Final Exam: The exam will cover all subjects in the course content. Students are also responsible for the discussion, practice and case studies (60%).
3. Resit: The exam will cover all the topics in the course content. Students are also responsible for the discussion, practice and case studies (60%).

Assessment Criteria

At the end of this course the students are expected to be able to;
1. Explain management principles of rooms department in hotel enterprises.
2. Comprehend room sales techniques and forecast reports.
3. Apply the room price determination methods.
4. Explain the basic concepts of revenue management.
5. Explain the principles of establishing and operating revenue management system.

Language of Instruction

Turkish

Course Policies and Rules

1. Attending at least 70 percent of lectures is mandatory.
2. Participation in class is compulsory.


Contact Details for the Lecturer(s)

hulya.kurgun@deu.edu.tr

Office Hours

Wednesday / 10:00-12:00

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 12 3 36
Preparations before/after weekly lectures 12 1 12
Preparation for midterm exam 1 12 12
Preparation for final exam 1 12 12
Midterm 1 2 2
Final 1 2 2
TOTAL WORKLOAD (hours) 76

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12
LO.155555
LO.2555
LO.355
LO.455
LO.5555