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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS YBS 4021 DIGITAL PUBLISHING ELECTIVE 2 2 0 4

Offered By

Management Information Systems

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR VAHAP TECIM

Offered to

Management Information Systems

Course Objective

Digital publishing,in addition to printing and photography applications,covers press,web-design,document creation,marketing and graphics design and purposes to teach how to apply publishing in digital platform.

Learning Outcomes of the Course Unit

1   Being aware of how and where to use a digital publication 2   Choosing differents photograph processing and digital document creation software 3   Making change on pictures through appropriate software 4   Creating digital documents 5   Explaining the importance of digital publishing in marketing and advertisement issues

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 Basic Concepts of Digital Publishing, Features of Software and Hardware Used 2 Design:Usage of Colors Effectively,Fonts,Clip Art 3 Image Sources ( Scanner,Digital Cameras,Internet,etc.),Concept od Pixel,Convertion of Different Formats and Files 4 Image Quality,Image Editing(Basic Functions) 5 Image Editing(Concept of Layer,Filters),Colour Models (RGB,CMYK etc) 6 Creating Documents(e-book,e-journal,handbill,brochure, 7 Getting,Giving,Merging (letter,picture,tables) information from different document formats or databases 8 Mid-Term 9 Mid-Term 10 Printing Documents 11 Digital Publishing through Internet 12 Digital Publishing through Internet(Cont) 13 Digital Publishing and Marketing 14 Digital Publishing and Advertising

Recomended or Required Reading

Bergsland,D. (2002).Introduction to Digital Publishing.Delmar Cengage Learning. Subsidiary References: Lake, S. E. L. & Bean, K. (2008).Digital Desktop Publishing. Thomson South-Western

Planned Learning Activities and Teaching Methods

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA 1 MTE MIDTERM EXAM 2 MTEG MIDTERM GRADE MTEG * 1 3 FIN FINAL EXAM 4 FCGR FINAL COURSE GRADE MTEG * 0.40 + FIN * 0.60 5 RST RESIT 6 FCGR FINAL COURSE GRADE (RESIT) MTEG * 0.40 + RST * 0.60 *** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

None

Assessment Criteria

Students will undergo two exams, one mid-term and one final.

Language of Instruction

Turkish

Course Policies and Rules

The rules applied by the department is valid.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 12 2 24 Case study 12 2 24 Preparations before/after weekly lectures 12 4 48 Midterm 1 1 1 Final 1 1 1 TOTAL WORKLOAD (hours) 98

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 PO.13 LO.1 5 5 5 5 5 5 LO.2 5 5 5 5 LO.3 5 5 5 LO.4 5 5 5 LO.5 5 5 5 5 5 5 5 5