COURSE UNIT TITLE

: INTERNATIONAL BUSINESS MANAGEMENT

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
IBS 3003 INTERNATIONAL BUSINESS MANAGEMENT ELECTIVE 3 0 0 5

Offered By

International Business and Trade

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR GÜLÜZAR KURT GÜMÜŞ

Offered to

BUSINESS ADMINISTRATION
International Business and Trade
International Trade and Business (English)

Course Objective

The objective of this course is to form a basic framework of international business management. The course discusses driving forces in international trade and industry, international business transactions, examines the formulation of global business strategies, presents operational management of the global firm and looks over the future developments of international business environment. This course also aims for students to develop the basic decision-making skills associated with managing different aspects of international business management.

Learning Outcomes of the Course Unit

1   Students will be able to demonstrate that they understand how various legal, political, economic, and cultural systems affect business decisions and behaviors to present the understanding of the similarities and differences in international business.
2   Student will be able to describe how international strategy is implemented with particular attention to location and functional area implementation to apply theories, tools, and insights found in the field of international business management
3   Students will be able to discuss the managerial issues related to strategic planning, human resource management, financial management, marketing management in an international context to recognize the key functions of international organizations by analyzing common real world cases

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 What is International Business Globalization of markets and the internationalization of the firm, organizational participants that make international business happen
2 International Business Environment The economics, political, legal, technological environment, differences in culture.
3 The Framework for International Transactions International trade, theory, trade and investment patterns, international trade agreements, regional integrations, understanding emerging markets, EU and others.
4 Strategy and opportunity assessment for international business Global Strategy and Organization, Global Market Opportunity Assessment
5 Multinational Operations Management Foreign market entry strategies, strategic alliances, opportunity and threat analysis, multinational enterprises
6 The Strategies of International Business Elements of a global business strategy, market assessment, concept of competitive power
7 Foreign Exchange Market, Global Capital Markets
8 Exporting, Importing and Countertrade Trade procedures, and regulations, payment terms, INCOTERMS, documents
9 International Financial Management: Financial risks and uncertainty, sources of finance, export financing techniques
10 Business Policies and Planning in International Corporations, Organizational Structure of International Business, Negotiation Strategies Planning process, selecting a strategy, implementation and decision making
11 Future Developments and Challenges in International Business Environment
12 Cases and Discussions

Recomended or Required Reading

Hill, Charles W. International Business: Competing in the Global Marketplace, McGraw Hill, 2001 or newer editions
Menipaz Ehud and Menipaz Amit (2011) International Business, Pearson

Planned Learning Activities and Teaching Methods

Lecture, discussions, audio-visuals, case studies.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 ASS Assignment
2 TP TermProject
3 FCG FINAL COURSE GRADE ASS * 0.60 + TP * 0.40


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

None

Assessment Criteria

1. The learner will clearly describe the advanced concepts and process of international business management in midterm and final exams
2. The learner will analyze the real world comprehensive case studies which include the different functions of international business operations and discuss the solution of case studies.
3. The learner will develop the decision making skills by generating solutions for complex cases.
4. The learner will apply case analysis steps into the selected case studies and will prepare oral and written presentations.

Language of Instruction

English

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

ozge.ozgen@deu.edu.tr

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 12 3 36
Preparations before/after weekly lectures 12 1 12
Preparation for final exam 1 20 20
Preparation for midterm exam 1 10 10
Preparing assignments 2 20 40
Midterm 1 1,5 2
Final 1 1,5 2
TOTAL WORKLOAD (hours) 122

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15
LO.154444
LO.255
LO.35553

CONTACT INFORMATION
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Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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