COURSE UNIT TITLE

Offered By

Tourism Management

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR BURCU SELIN YILMAZ

Offered to

Tourism Management

Course Objective

This course aims to provide an understanding of the stakeholder concept and the importance of stakeholder relations for organizations in achieving success and gaining competitive advantage. The students will recognize how to identify key stakeholders and define their roles, expectations, priorities and how to deal with stakeholders' interests.

Learning Outcomes of the Course Unit

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Recomended or Required Reading

1. Friedman, A.L. & S. Miles (2006). Stakeholder / Theory and Practice. New York: Oxford University Press.
2. Svendsen, A. (1998). The Stakeholder Strategy / Profiting from Collaborative Business Relationships. San Francisco: Berrett-Koehler Publishers, Inc.
3. Huber, M., J. Scharioth & M. Pallas (2004). Putting Stakeholder Management into Practice. Berlin: Springer-Verlag.
4. Scharioth, J. & M. Huber (2003). Achieving Excellence in Stakeholder Management. Berlin: Springer-Verlag.

Planned Learning Activities and Teaching Methods

1. Lectures
2. Class discussions
3. Case studies
4. Assignments

Assessment Methods

Further Notes About Assessment Methods

1. Assignments will cover the topics discussed during the lectures. Students will be assessed on their knowledge of concepts and theories through the questions containing essay-type questions or cases. Assignments will be prepared individually.
2. Term projects will be individual study (or team study based on the number of the students enrolled in the course) and details will be given at the beginning of the term.
3. Term projects will be presented in accordance with the predetermined calendar.

Assessment Criteria

Assignment 01 / 02:
Question (Any question related to the content of the lecture)
The terms/concepts asked in the question are not explained or a completely wrong answer is given. - Poor (0%)
The terms/concepts asked in the question are explained poorly or a partly satisfactory answer is given. - Insufficient (20%)
The terms/concepts asked in the question are explained partly. - Fair (40%)
The terms/concepts asked in the question are explained partly without all expected details are given. - Good (60%)
The terms/concepts asked in the question are explained satisfactorily with expected details are given. - Very Good (80%)
The terms/concepts asked in the question are explained completely with all expected details are given. - Excellent (100%)
Term Paper:
Any title of the term paper:
The title is absent or falls short of expectations, and /or it is completely out of place within the given context. - Poor (0%)
The content is developed poorly or least satisfactorily - Insufficient (20%)
The content is somewhat absent and does not entirely fit the context. - Fair (40%)
The content is developed at a minimum acceptable standard and adequately fits the context. - Good (60%)
The content is developed at a mostly satisfactorily standard and fits into the context. - Very good (80%)
The content is developed fully satisfactorily and perfectly fits into the context. - Excellent (100%)
Presentation:
Any item of the presentation graded:
The item is absent or falls short of expectations, and /or it is completely out of place within the given context. - Poor (0%)
The item is developed poorly or least satisfactorily - Insufficient (20%)
The item is somewhat absent and does not entirely fit the context. - Fair (40%)
The item is developed at a minimum acceptable standard and adequately fits the context. - Good (60%)
The item is developed at a mostly satisfactorily standard and fits into the context. - Very good (80%)
The item is developed fully satisfactorily and perfectly fits into the context. - Excellent (100%)

Language of Instruction

English

Course Policies and Rules

1. Attending at least 70 percent of lectures is mandatory.
2. Plagiarism of any type will result in disciplinary action.
3. Students are expected to participate actively in class discussions.
4. Students are expected to attend to classes on time.

Contact Details for the Lecturer(s)

E-mail: selin.yilmaz@deu.edu.tr

Office Hours

To be announced

Work Placement(s)

None

Workload Calculation

Contribution of Learning Outcomes to Programme Outcomes