COURSE UNIT TITLE

: PRODUCT PHOTOGRAPHY

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
TEM 3025 PRODUCT PHOTOGRAPHY ELECTIVE 2 2 0 6

Offered By

Basic Art Education

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR MEHMET KOŞTUMOĞLU

Offered to

Carpet - Rugs and Old Fabric Patterns
Sound Editing and Cinematography
Play Writing - Dramaturgy
Performance Arts
Accessory Design
Carpet, Rug and Traditional Fabric Designs
Stage Design
Animation Film Design and Directing
Ceramic and Glass Design
Music Sciences
Film Design and Directing
Musicology
Art of Illumination
Film Design and Directing
Illustration and Printmaking
Sculpture
Photography
Fashion Apparel Design
Tile Design and Restoration
Painting
Cartoon Film and Animation
Basic Art Education
Textile Design
Ancient Turkish Calligraphy
Film Design and Screenwriting
Restorations of Ancient Tile
Graphic Design
Film Design and Screenwriting
Ceramic and Glass
Dramatic Writing and Dramaturgy
Music Technology
Graphic Arts

Course Objective

The main aim of the course is to make the student understand what studio shots are, how they are taken and how the photograph is used in product photography. The secondary aim of the course is to ensure that the student can take an accurate product photograph in the studio and process this photograph to a level that can be used in an advertisement.

Learning Outcomes of the Course Unit

1   To be able to understand the structure and working mechanism features of photography in detail
2   Ability to use and improve the features of the camera correctly,
3   Ability to use the features of photography technology by benefiting from the fields of Art and Design,
4   Ability to use image processing programs practically,
5   To be able to establish a relationship between the aesthetic and technical aspects of photography and advertising narrative,
6   Ability to accurately perceive studio light and daylight in photography and make decisions in product shots

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Product Photo Planning
2 Advertising Photography Planning
3 The use of Studio machine
4 The use of medium format camera
5 Still life shot
6 Exterior shot
7 Warm light shooting using the mannequin and clothes
8 Daylight mannequin and clothes using light shooting
9 Image processing software application
10 Image processing software application
11 Moving the model shoot
12 Moving the model shoot
13 detail shots
14 Exterior shots

Recomended or Required Reading

-Özer KANBUROĞLU, A dan Z ye Fotoğraf, Say Yayınları, Istanbul, 2004, ISBN: 975-468-459-6
-Özer KANBUROĞLU, Dijital Fotoğraf Rehberi, Say Yayınları, Istanbul, 2010, ISBN: 978-975-468-789-7
-Emre IKIZLER, Filmden Dijitale Fotoğraf, Say Yayınları, Istanbul, 2007, ISBN: 978-975-468-706-4
-Özer KANBUROĞLU, 100 Soruda Dijital Fotoğraf, Say Yayınları, Istanbul, 2010, ISBN: 978-975-468-862-7
-Faruk AKBAŞ, Gökhan KORKMAZGIL, Dijital Dünyada Fotoğraf (Dijital Fotoğrafın Temelleri), Say Yayınları, Istanbul, 2010, ISBN: 978-975-468-926-6
-Erkan TERZI, Dijital Fotoğrafçılık, Sitem Yayıncılık, Istanbul, 2004, ISBN: 975-322-332-3
-Emre IKIZLER, Temel Fotoğraf, Fotoğrafevi, Istanbul, 2007, ISBN: 978-9944-720-02-1
-Fotoğraf derigisi
-Geniş Açı dergisi
-Dijital Fotoğraf dergisi

Planned Learning Activities and Teaching Methods

Theoretical courses:
Verbal-visual presentation based on different sources of technical and theoretical applied.
Audio-visual teaching materials are included in the expression using the required image processing programs.
application:
And the necessary computer programs relating to matters described in photography and graphic design.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 STA TERM WORK (ANNUAL)
2 ASG ASSIGNMENT
3 FCG FINAL COURSE GRADE STA * 0.70 + ASG * 0.30


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

Theory Courses: Different resources on technical and theoretical explained by verbalvisual
expression. Arrays of visual and audio tools are utilized to demonstrate
photography processing programs.
Application Courses: Image capturing of covered subjects and detailed demonstration of
practical use of necessary computer programs.

Assessment Criteria

HOMEWORK :
The student, given by the instructor or working on self-selected topics and visually understand and transfer them to create a photo to reach for success and evaluation is expected to reach the necessary resources.
ATTENDANCE AND APPLICATION:
Photo of student attendance application oriented education, which is the most important element. The success of the course students will increase participation and learning will be key elements in the assessment will be done by.

Language of Instruction

Turkish

Course Policies and Rules

To obtain textbook/textbooks. To follow directions provided by teaching faculty in theory and application courses. Preliminary work must be completed. To participate in practice shootings with individual materials. To hand in assignments on time. To attend at least 70% of lectures and 80% of applications.

Contact Details for the Lecturer(s)

Prof.Dr.Mehmet KOŞTUMOĞLU
tel: 05353112047

Office Hours

Wensday 12.00-13.00

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lecture 14 2 28
Practice (workshop, laboratory and so on.) 14 2 28
Weekly teaching pre / post preparations (course materials, read articles and so on.) 13 3 39
Design Project 13 4 52
Preparing presentations 1 8 8
TOTAL WORKLOAD (hours) 155

Contribution of Learning Outcomes to Programme Outcomes

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