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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS DIY 6076 SHIPPING BUSINESS STRATEGY ELECTIVE 3 0 0 5

Offered By

Maritime Business Administration (English)

Level of Course Unit

Third Cycle Programmes (Doctorate Degree)

Course Coordinator

PROFESSOR DOCTOR ISMAIL BILGE ÇETIN

Offered to

Maritime Business Administration (English)

Course Objective

The main aim of the course is to analyze the shipping business strategies in tramp and liner markets.

Learning Outcomes of the Course Unit

1   Analyzing the investment decision and timing of the ship owners 2   Understanding how fleet composition and size decisions are given 3   Understanding how routing, scheduling, port rotation, network design and hub location decisions are given in liner shipping 4   Understanding the marketing strategies in liner and tramp shipping 5   Understanding the cost reduction and operational strategies in shipping

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 General concepts of strategy 2 Investment decision and timing strategy in shipping 3 Fleet composition, size, characteristics and fleet capacity 4 Routing, cost reduction and speed optimization strategies 5 Marketing and chartering strategies in tramp shipping 6 Outsourcing strategy 7 MIDTERM 8 Flagging, class, insurance and crewing strategies 9 Supplying, bunkering, repairing and dry docking Strategies 10 Freight markets and forward freight agreement applications 11 Fleet composition, routing, scheduling, port rotation, network design and hub location strategies in liner shipping 12 Mergers and acquisitions in liner shipping 13 Conferences and strategic shipping alliances in liner shipping 14 Safety, security, environmental and service quality strategies

Recomended or Required Reading

Strategy and shipping literature, academic books, journals and other publications in shipping business.

Planned Learning Activities and Teaching Methods

Literature survey, data analysis, case studies.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA 1 MTE MIDTERM EXAM 2 STT TERM WORK (SEMESTER) 3 FIN FINAL EXAM 4 FCG FINAL COURSE GRADE MTE * 0.20 + STT * 0.30 + FIN* 0.50 5 RST RESIT 6 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.20 + STT * 0.30 + RST* 0.50 *** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

None

Assessment Criteria

Ph. Degree level knowledge, skills and competencies in research, examination, critics, oral and written presentation of Business Management practices in the scope of Shipping Business Strategy.

Language of Instruction

English

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

02323018821

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 13 3 39 Preparations before/after weekly lectures 12 6 72 Preparation for midterm exam 1 5 5 Preparation for final exam 1 5 5 Preparing assignments 1 5 5 Preparing presentations 1 5 5 Midterm 1 2 2 Final 1 2 2 TOTAL WORKLOAD (hours) 135

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 PO.13 LO.1 5 4 3 4 5 3 4 5 4 5 4 3 4 LO.2 4 3 4 3 4 3 4 3 4 3 4 4 3 LO.3 5 4 4 4 5 5 4 5 5 4 3 5 5 LO.4 4 3 5 5 4 4 5 4 4 5 5 4 4 LO.5 5 4 4 5 4 3 3 5 5 4 4 3 4