COURSE UNIT TITLE

: FIELD STUDY

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
IPL 5098 FIELD STUDY COMPULSORY 2 0 0 4

Offered By

Marketing Management

Level of Course Unit

Second Cycle Programmes (Master's Degree)

Course Coordinator

PROFESSOR DOCTOR ENGIN ÖZGÜL

Offered to

Course Objective

This course aims to transfer scientific information and experiences of the supervisor to the student in the thesis process; to make the students gain scientific ethic and work discipline, to gain the ability to follow, evaluate and discuss recent literature and new developments related to the thesis subject.

Learning Outcomes of the Course Unit

1   To be able to interpret, develop and operate the knowledge which acquired in the field of marketing and thesis in an expert level.
2   Require information and reach the required information.
3   Make synthesis, analyze and evaluate collected information regarding the thesis topic.
4   Consider academic and ethical values in the stages of data collection, data evaluation and publication.
5   Construct, develop and implement methods for problem solving about the thesis question and evaluate the results obtained.
6   Solving problems in the application of the thesis topic by using research methods, developing new approaches and taking responsibility.
7   Communicate current developments about thesis topic and his/her researches in written, oral and visual format.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Topics which is determined by student and his/her supervisor
2 Topics which is determined by student and his/her supervisor
3 Topics which is determined by student and his/her supervisor
4 Topics which is determined by student and his/her supervisor
5 Topics which is determined by student and his/her supervisor
6 Topics which is determined by student and his/her supervisor
7 Topics which is determined by student and his/her supervisor
8 Topics which is determined by student and his/her supervisor
9 Topics which is determined by student and his/her supervisor
10 Topics which is determined by student and his/her supervisor
11 Topics which is determined by student and his/her supervisor
12 Topics which is determined by student and his/her supervisor
13 Topics which is determined by student and his/her supervisor
14 Topics which is determined by student and his/her supervisor

Recomended or Required Reading

To be announced.

Planned Learning Activities and Teaching Methods

Activities will be given in detail in the section of Assessment Methods and Work Load Calculation.

Assessment Methods

Successful / Unsuccessful


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

The ability of thesis students regarding following, evaluating and discussing current literature snd recent improvements is measured by the project they prepare.

Assessment Criteria

The ability of thesis students regarding following, evaluating and discussing current literature snd recent improvements is measured by the homework and presentation they prepare.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparing assignments 7 1 7
Preparing presentations 6 2 12
Preparations before/after weekly lectures 14 3 42
TOTAL WORKLOAD (hours) 103

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11
LO.155555555555
LO.255555555555
LO.355555555555
LO.455555555555
LO.555555555555
LO.655555555555
LO.755555555555

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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