COURSE UNIT TITLE

: GENERAL BUSINESS

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
GNI 4000 GENERAL BUSINESS COMPULSORY 3 0 0 3

Offered By

Izmir Vocational School

Level of Course Unit

Short Cycle Programmes (Associate's Degree)

Course Coordinator

DOCTOR MUSTAFA SEÇKIN ŞALVARLI

Offered to

LOCAL ADMINISTRATIONS (Evening)
ACCOUNTING AND TAX APPLICATIONS
TOURISM AND HOSPITALITY MANAGEMENT (Evening)
TOURISM AND HOSPITALITY MANAGEMENT
Izmir Vocational School
LOCAL ADMINISTRATIONS
ACCOUNTING AND TAX APPLICATIONS (Evening)

Course Objective

The aim of this course is to provide students competencies related to setting up business and business development operations.

Learning Outcomes of the Course Unit

1   Being able to define concepts related to business
2   Being able to distinguish business types
3   Being able to define business objectives and environment and know the role of businesses in sustainability practices
4   Being able to make analysis related to business establishment decisions
5   Being able to define business functions
6   Being aware of the total quality practices in businesses

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Basic concepts of business management science
2 Objectives of businesses, and importance of businesses in the economy
3 Micro-environmental elements of businesses
4 Macro-environmental elements of businesses
5 The concept of sustainability and the role of businesses
6 Classification of businesses
7 Legal structures of businesses; Business alliances and mergers
8 Mid-Term Exam
9 Establishment decision and concept of investment
10 Business location decision and feasibility analysis
11 Size and capacity in businesses
12 Business functions: Management, HR Management
13 Business functions: Production, Marketing
14 Business functions: Accounting and Finance, Public Relations, R&D
15 Total quality concept and quality management systems in businesses

Recomended or Required Reading

Editör:Prof.Dr. Muazzez BABACAN, Ilkeler ve Işlevlerle Işletme, Detay yayıncılık, 2013.
Prof.Dr. Şerif ŞIMŞEK, Prof.Dr. Adnan ÇELIK, Genel Işletme, Eğitim Akademi, 2009.
Editör:Prof.Dr. Irfan SÜER, Genel Işletmecilik Bilgileri, Nobel Yayınları, 2013.
Yrd.Doç.Dr. Semiha Özalp GÜNAL, Genel Işletme, Zeus Yayınları.

Planned Learning Activities and Teaching Methods

1. Lecturing
2. Question and answer

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 FN Final
3 FCG FINAL COURSE GRADE VZ*0.40 + FN* 0.60
4 RST RESIT
5 FCGR FINAL COURSE GRADE (RESIT) VZ*0.40 + BUT* 0.60


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

Learning outcomes will be assessed by mid-term and final exams.

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

It is mandatory to attend 70% of the course. For other policies and rules please refer to related regulations of Dokuz Eylül University and The Council of Higher Education.

Contact Details for the Lecturer(s)

mustafa.salvarli@deu.edu.tr

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparation for Final Exam 1 12 12
Preparation before/after weekly lectures 14 1 14
Preparation for Mid-term Exam 1 12 12
Final 1 1 1
Mid-term1 1 1 1
TOTAL WORKLOAD (hours) 82

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15PO.16PO.17PO.18PO.19PO.20
LO.111
LO.211
LO.3111
LO.411
LO.511
LO.6111

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

Copyright 2015 DEÜ. BİD

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