COURSE UNIT TITLE

: APPLIED ENTREPRENEURSHIP

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
ISL 4043 APPLIED ENTREPRENEURSHIP ELECTIVE 3 0 0 5

Offered By

Business Administration

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR ENGIN ÖZGÜL

Offered to

Business Administration
Business Administration (Evening)

Course Objective

Acquire entrepreneur specialty through improving concept and executional skills in entrepreneurship.

Learning Outcomes of the Course Unit

1   To know the meaning and importance of entrepreneurship
2   To improve entrepreneur s insight skills
3   Developing business plan and acquiring the skills in transfering entrepreneurial practice
4   Işletme problemlerine yaratıcı ve yenilikçi yaklaşımlar geliştirme becerisi kazanır.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Entrepreneurship in practice and major characteristics of entrepreneurs
2 Business idea and business idea generation
3 Creativity and innovation's concept and application
4 Analysis of business ideas
5 Consept of business plan
6 Marketing research and marketing planning
7 Production and financial planning
8 Business plan workshops: Marketing plan
9 Business plan workshops: Production plan
10 Business plan workshops: Financial plan
11 Writing and evaluation of business plans I
12 Writing and evaluation of business plans II

Recomended or Required Reading

1. Girişimcilik Mehmet Marangoz, Beta, 2012.
2. Innovation and Entrepreneurship , P.Drucker, First Harper Ltd, 1985

Planned Learning Activities and Teaching Methods

Interactive, case study and workshop

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 STT TERM WORK (SEMESTER)
2 MTE MIDTERM EXAM
3 MTEG MIDTERM GRADE STT * 0.50 +MTE * 0.50
4 FIN FINAL EXAM
5 FCG FINAL COURSE GRADE MTEG * 0.40 + FIN * 0.60
6 RST RESIT
7 FCGR FINAL COURSE GRADE (RESIT) MTEG * 0.40 + RST * 0.60


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

None

Assessment Criteria

To get 70 point over 100.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

Engin Özgül, DEÜ IIBF, Office:209, Tel: 3010576; engin.ozgul@deu.edu.tr

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparations before/after weekly lectures 14 3 42
Preparation for midterm exam 1 4 4
Preparation for final exam 1 5 5
Preparing assignments 1 15 15
Preparing presentations 1 4 4
Midterm 1 3 3
Final 1 3 3
TOTAL WORKLOAD (hours) 118

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15
LO.11
LO.21
LO.31
LO.41