COURSE UNIT TITLE

: TOURISM ECONOMICS

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
TMT 3001 TOURISM ECONOMICS COMPULSORY 3 0 0 5

Offered By

Tourism Management

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

AHMET DEMIRCI

Offered to

Course Objective

The objective of this course is to introduce students to the economic analysis of the tourism industry. Specific topics will include the following: the factors influencing the demand for tourism, the supply and cost structures in tourism industry, the impact of market structure on tourism businesses, the impact of tourism spending on the regional and national economies, the relationship between the government and the tourism industry.

Learning Outcomes of the Course Unit

1   Understand the nature and economic significance of the tourism industry,
2   Examine the factors underlying the demand for tourism,
3   Analyze the factors underlying the supply of tourism products,
4   Evaluate the major elements and indicators of destination competitiveness,
5   Explain the contribution of tourism growth to national product, foreign exchange earnings and employment,
6   Examine costs and benefits of tourism at national and regional levels.
7   Demonstrate an understanding the role government in tourism.
8   Work effectively as part of a team participating and interacting in the group in a productive manner for himself/herself and for the group as a whole.
9   Demonstrate high communication skills in presenting a report.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

THM 3312 - PROF.FOREIGN LANG.(FRENCH)
THM 4313 - PROFESSIONAL FOREIGN LANGUAGE (GERMAN)VII

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Tourism and Economics Economic Characteristics of Tourism Industry
2 Market for Recreation Leisure and Tourism Products Measurement in Tourism
3 Tourism Demand
4 Tourism Supply
5 Market Structures in Tourism, Pricing in Tourism
6 Macroeconomic Environment and Tourism
7 Tourism Growth and National Economies Income, Employment and Prices in Tourism
8 The Balance of Payments and Exchange Rates Globalization in Tourism and Multinational Companies
9 Government and Tourism Turkish Tourism, World Tourism and Trends
10 Presentations
11 Presentations
12 Presentations

Recomended or Required Reading

1. Bull, A. (1995). The Economics of Travel and Tourism, Harlow, Longman.
2. Tribe, J. (2011). The Economics of Recreation Leisure and Tourism, Elsevier.
3. Vanhove, N. (2011). The Economics of Tourism Destinations, Elsevier.

Planned Learning Activities and Teaching Methods

1. Lecture
2. Presentations
3. Discussion
4. Group work

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MT Midterm
2 ASS Assignment
3 PRS Presentation
4 FCG FINAL COURSE GRADE MT * 0.40 +ASS * 0.20 +PRS * 0.40


*** Resit Exam is Not Administered in Institutions Where Resit is not Applicable.

Further Notes About Assessment Methods

None

Assessment Criteria

1. Midterm examination will be based on understanding, synthesis and evaluation of the course topics.
2. Assignments will be based on the knowledge, analysis, problem-solving and evaluation regarding different tourism economics topics.
3. Verbal participation in class discussions will be graded.
4. Presentations will be based on the application of knowledge, analysis, problem-solving and evaluative skills regarding different tourism economics topics. Presentations should have a cover page, thesis statement (i.e., clearly state the point of the cases), an introduction, a brief overview of the company or destination itself, a main focus on the case topic, a discussion on the questions about the cases, and a section of references cited.

Language of Instruction

English

Course Policies and Rules

1. It is obligatory to attend at least 70% of the classes.
2. Violations of Plagiarism of any kind will result in disciplinary steps being taken.
3. Prepare ahead of time for classes.
4. Arrive on time.
5. Participation is required for all students.
6. Follow appropriate business etiquette regarding cell phones.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 12 3 36
Preparations before/after weekly lectures 12 3 36
Preparation for midterm exam 1 12 12
Preparing assignments 1 14 14
Preparing presentations 1 26 26
Midterm 1 2 2
TOTAL WORKLOAD (hours) 126

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15PO.16PO.17PO.18PO.19
LO.15
LO.25
LO.35
LO.45
LO.55
LO.65
LO.75
LO.85
LO.9

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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