COURSE UNIT TITLE

: PROFESSINOL FOREIGN LANGUAGE -IV

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
UAT 4012 PROFESSINOL FOREIGN LANGUAGE -IV COMPULSORY 3 0 0 4

Offered By

International Trade

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

Academic Specialist DENIZ GÜNAL

Offered to

International Trade

Course Objective

To teach terminology of business functions like marketing and finance

Learning Outcomes of the Course Unit

1   Defines terminology in the field of marketing
2   Defines terminology in the field of accounting
3   Defines terminology in the field of finance
4   Defines terminology in the field of business and environment
5   Defines terminology in the field of merchandise and cost

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Brand Management: Reading, Vocabulary
2 Exercises about brand management
3 Prices and Commodities: Reading, Vocabulary
4 Exercises about prices and commodities
5 Teaching Terminology about Marketing
6 Exercises about marketing
7 Midterm exam - Exercises about marketing
8 Midterm exam - Innovation: Reading, Vocabulary
9 Innovation: Reading, Vocabulary
10 Exercises about innovation
11 Business and Environment: Reading, Vocabulary
12 Exercises about Business and Environment
13 Teaching Terminology about Finance and Accounting
14 Exercises about Finance and Accounting
15 Final Exam
16 Final Exam

Recomended or Required Reading

New Business Matters Coursebook - Mark Powell, Ron Martinez, Rosi Jilett
Market Leader Upper Intermediate Coursebook

Planned Learning Activities and Teaching Methods

Lecture by instructor, class discussion conducted by instructor, problem solving or case studies, question and answer teaching method

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 FIN FINAL EXAM
3 FCG FINAL COURSE GRADE MTE * 0.40 + FIN * 0.60
4 RST RESIT
5 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.40 + RST * 0.60


Further Notes About Assessment Methods

None

Assessment Criteria

To be announced.

Language of Instruction

English

Course Policies and Rules

The Regulation of Dokuz Eylul University on Education and Examination in Associate's and Bachelor's Degrees
The Codes of Practice of School of Applied Sciences on Education and Examination

Contact Details for the Lecturer(s)

dilsad.senan@deu.edu.tr

Office Hours

Lecture day, between the hours of 12:30-13:00

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparations before/after weekly lectures 14 3 42
Preparation for midterm exam 1 8 8
Preparation for final exam 1 10 10
Final 1 1 1
Midterm 1 1 1
TOTAL WORKLOAD (hours) 104

Contribution of Learning Outcomes to Programme Outcomes

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