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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS UAT 4043 INVENTORY AND COST CONTROL AUTOMATION SYSTEMS ELECTIVE 1 2 0 3

Offered By

International Trade

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASSOCIATE PROFESSOR HAKAN ÖZKAYA

Offered to

Tourism and Hotel Management Tourism Management

Course Objective

To be able to make policies of touristical products and determine strategies and sub-policies of the specified policies of touristical products.

Learning Outcomes of the Course Unit

1   To be able to plan supply and demand of touristical product 2   To be able to make policies and strategies of of touristical product 3   To be able to manage marketing of touristical product, process of product development efficiently 4   To be able to make policies of touristical product sale and sale development 5   To be able to make policies of human resources about touristical product 6   To gain a sustainable and innovative persfective about touristical product diversification 7   To have information about policies of touristical products in Türkiye and world 8   To be able to determine the potential of touristical product diversification in Türkiye

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 Defination and Specialities of Tourism Policy 2 Planning Supply of Touristical Product 3 Planning Demand of Touristical Product 4 Strategy of Touristical Product Diversification 5 Marketing Policy of Touristical Product 6 Development Process of Touristical Product 7 Mid-term Exam 8 Mid-term Exam 9 Price Policy of Touristical Product 10 Promotion Policy of Touristical Product 11 Distribution Channels of Touristical Product 12 Human Resources Policies of Touristical Product 13 Sustainability of Touristical Product Diversification 14 Policies of Touristical Product in Türkiye and World 15 Final Exam 16 Final Exam

Recomended or Required Reading

To be announced.

Planned Learning Activities and Teaching Methods

Lectures, presentations, group work

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA 1 MTE MIDTERM EXAM 2 FIN FINAL EXAM 3 FCG FINAL COURSE GRADE MTE * 0.40 + FIN * 0.60 4 RST RESIT 5 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.40 + RST * 0.60

Further Notes About Assessment Methods

None

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

The Regulation of Dokuz Eylul University on Education and Examination in Associate's and Bachelor's Degrees The Codes of Practice of School of Applied Sciences on Education and Examination

Contact Details for the Lecturer(s)

e-mail adress of the lecturer

Office Hours

Lecture day, between the hours of 12:30-13:00

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 12 3 36 Preparations before/after weekly lectures 12 2 24 Preparation for midterm exam 1 5 5 Preparation for final exam 1 5 5 Midterm 1 1 1 Final 1 1 1 TOTAL WORKLOAD (hours) 72

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 PO.13 PO.14 PO.15 PO.16 LO.1 5 5 LO.2 5 5 LO.3 5 5 LO.4 5 5 LO.5 5 5 LO.6 5 5 LO.7 5 5 LO.8 5 5