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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS LGM 2001 MANAGEMENT COMMUNICATIONS COMPULSORY 3 0 0 3

Offered By

Logistics Management

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASSISTANT PROFESSOR BAYRAM BILGE SAĞLAM

Offered to

Logistics Management

Course Objective

To obtain competence about communication strategies and applications.

Learning Outcomes of the Course Unit

1   To compose written correspondences more effectively. 2   To master carreer planning, CV and cover writing 3   To utilize the effects of the management theories on communication 4   To overcome stress and conflicts 5   To plan and write business messages, reports and proposals

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 Introduction(Presentations/Overview of the Class ) 2 Communication Strategy(communicator strategy (objectives, style and credibility); audience strategy (who they are, what they know, what they feel, and how you can motivate them) 3 Communication Strategy (message strategy (how to emphasize and organize); channel choice strategy (when to write and when to speak); and culture strategy (how cultural differences affect your overall strategy) 4 Effective Business Writing(Selling your ideas in writing) 5 Effective Business Writing(Composition techniques) 6 Effective Business Writing(Structuring your writing for impact) 7 The Power of Charts and Graphics (Selling your ideas with charts and graphics) 8 Mid-Term Exam 9 The Power of Charts and Graphics(Techniques for presenting data) 10 The Power of Charts and Graphics (Structuring your presentations for impact) 11 Small Group Presentations and Speeches (Selling your ideas in person /Student presentations) 12 Small Group Presentations and Speeches (Techniques for effective presentations /Student presentations) 13 Small Group Presentations and Speeches (Overcoming your fears /Student presentations) 14 Small Group Presentations and Speeches (Overcoming your fears /Student presentations) 15 Presentations 16 Final Exam

Recomended or Required Reading

Guide to Managerial Communication, Mary Hunter, Prentice Hall, 2008; Say it With Charts: The Executive's Guide to Visual Communication, Gene Zelazny, 4th edition, McGraw Hill, 2001.

Planned Learning Activities and Teaching Methods

Literature review, case studies,analysis

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA 1 MTE MIDTERM EXAM 2 ASG ASSIGNMENT 3 FINS FINAL EXAM 4 FCG FINAL COURSE GRADE 5 RST RESIT 6 FCGR FINAL COURSE GRADE (RESIT)

Further Notes About Assessment Methods

None

Assessment Criteria

Oral and written competencies regarding the use of knowledge, abilities and skills in the field of Management Communication in terms of research, investigation and evaluation will be evaluated.

Language of Instruction

English

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 11 3 33 Preparations before/after weekly lectures 10 2 20 Preparation for midterm exam 1 2 2 Preparation for final exam 1 5 5 Preparing presentations 1 10 10 Midterm 1 2 2 Final 1 2 2 TOTAL WORKLOAD (hours) 74

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 PO.13 LO.1 3 3 3 3 3 3 3 3 3 LO.2 3 3 3 3 3 3 3 3 3 3 3 LO.3 3 3 3 3 3 3 3 3 3 LO.4 3 3 3 3 3 3 3 LO.5 3 3 3 3 3 3 3 3 3 3 3