COURSE UNIT TITLE

: ENTREPRENEURSHIP

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
ELECTIVE

Offered By

Marketing

Level of Course Unit

Short Cycle Programmes (Associate's Degree)

Course Coordinator

ASSISTANT PROFESSOR FEYZA TEKINBAŞ ÖZKAYA

Offered to

Chemistry Technology
Marketing
LOCAL ADMINISTRATIONS (Evening)
BUREAU MANAGEMENT AND EXECUTIVE ASSISTANTSHIP
BUREAU MANAGEMENT AND EXECUTIVE ASSISTANTSHIP (Evening)
HEALTH INSTITUTIONS MANAGEMENT (Evening)
ACCOUNTING AND TAX APPLICATIONS
ACCOUNTING AND TAX APPLICATIONS (Evening)
HEALTH INSTITUTIONS MANAGEMENT
TOURISM AND HOSPITALITY MANAGEMENT (Evening)
Chemistry Technology (Evening)
Marketing
TOURISM AND HOSPITALITY MANAGEMENT
LOCAL ADMINISTRATIONS

Course Objective

Establish entrepreneurship background and culture.

Learning Outcomes of the Course Unit

1   Being able to explain the significance of entrepreneurship concepts.
2   Being able to classify entrepreneurship types.
3   Being able to describe entrepreneurship applications.
4   Being able to prepare work plans as an entrepreneur candidate.
5   Being able to identify application procedures of work plans.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 The concept and importance of entrepreneurship
2 Entrepreneurship motivations and barriers
3 Business idea creation process
4 Process of generating a business idea
5 Market research and competitive analysis
6 Business model canvas
7 Business model canvas
8 Midterm Exam
9 Importance and parts of business plan
10 Marketing plan
11 Financing plan
12 Production plan
13 Management plan and risk plan
14 Sample business plan presentation and analyses
15 Sample business plan presentation and analyses

Recomended or Required Reading

Textbook(s): KOSGEB Girişimcilik El Kitabı, 2020
Semra Arıkan, Girişimcilik: Temel Kavramlar ve Bazı Güncel Konular, Siyasal Kitabevi, Ankara, 2008
Supplementary Book(s): Sadi Özdemir, Cesur Girişimciler, Hayat Yayınları, 2005

Planned Learning Activities and Teaching Methods

1. Lecture
2. Questions & Answers
3. Discussions & Case Study Analysis

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 FN Final
3 FCG FINAL COURSE GRADE VZ*0.40 + FN* 0.60
4 RST RESIT
5 FCGR FINAL COURSE GRADE (RESIT) VZ*0.40 + BUT* 0.60


Further Notes About Assessment Methods

None

Assessment Criteria

All learning outcomes will be assessed by midterm and final exams.

Language of Instruction

Turkish

Course Policies and Rules

The Regulation of Dokuz Eylul University on Education and Examination in Associate's and Bachelor's Degrees

Contact Details for the Lecturer(s)

E-Mail: feyza.tekinbas@deu.edu.tr
Phone: 0 232 3012561

Office Hours

Class days between 12:30-13:00 and 16:30-17:00

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparation for midterm exam 1 15 15
Preparation for final exam 1 15 15
Preparations before/after weekly lectures 14 2 28
Midterm 1 1 1
Final 1 1 1
TOTAL WORKLOAD (hours) 102

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15PO.16PO.17PO.18PO.19PO.20
LO.1111
LO.2111
LO.3111
LO.4111
LO.5111

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

Copyright 2015 DEÜ. BİD

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