COURSE UNIT TITLE

: GRAPHIC DESıGN AND CULTURE

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
GSR 5079 GRAPHIC DESıGN AND CULTURE ELECTIVE 2 0 0 4

Offered By

Painting Crafts Teacher Education

Level of Course Unit

Second Cycle Programmes (Master's Degree)

Course Coordinator

ASSOCIATE PROFESSOR BAHAR SOĞUKKUYU POYRAZ

Offered to

Painting Crafts Teacher Education

Course Objective

Knowing culture, varieties, culture history. Understanding and analysing the transfer process of cultural expressions by visual communication. Investigating links between communication extent of graphic design, message transfer techniques and culture.

Learning Outcomes of the Course Unit

1   Knowing the definition of culture and cultural types.
2   Understanding culture and social structure types.
3   Investigating a link between the cultural contemporary graphic design.
4   Understanding the role of graphic design in the transmission of cultural messages.
5   Understanding cultural indicators in graphic design.
6   Transfering the cultural elements to graphic design applications.
7   Using the graphical expressions for creating social awareness.
8   Linking socio-cultural differences to contemporary graphic design products.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Social structure and culture concepts
2 Link between 19th century graphic design and culture
3 Link between contemporary graphic design and culture
4 The impact of national values on graphic design
5 Cultural differences in graphic design products
6 Counterculture concept and its link with graphic design
7 Evaluation of graphic design works based on counterculture
8 Mid-Term Exam
9 Mass culture concept and its link with graphic design
10 Evaluation of graphic design works based on mass culture
11 Folk culture concept and its link with graphic design
12 Evaluation of graphic design works based on folk culture
13 Popular culture concept and its link with graphic design
14 Evaluation of graphic design works based on popular culture
15 Final Exam

Recomended or Required Reading

Insan ve Kültür (Bozkurt Güvenç, 2015), An introduction to Design and Culture (Penny Sparke, 2013), Göstergebilimsel Serüven (Ronald Barthes, 2009), Looking Closer 5 (Michael Bierut,William Drenttel ve Steven Heller, 2006), Görsel Iletişim ve Grafik Tasarımı (Tevfik Fikret Uçar, 2004), Görsel Iletişim ve Grafik Tasarım (Emre Becer, 2002), Modern Sanat ve Yeni Tipografi (Namık Kemal Sarıkavak, 2007), Insan ve Mekan (Şenol Göka, 2001), Popüler Kültürü Anlamak (John Fiske, 1999).

Planned Learning Activities and Teaching Methods

1. Literature review
2. Cooperative learning
3. Presentation
4. Research tour

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTEG MIDTERM GRADE
2 FCG FINAL COURSE GRADE
3 FCG FINAL COURSE GRADE MTEG * 0.40 + FCG * 0.60
4 RST RESIT
5 FCGR FINAL COURSE GRADE (RESIT) MTEG * 0.40 + RST * 0.60


Further Notes About Assessment Methods

None

Assessment Criteria

1. Understanding the Subject
2. Quantity
3. Participation

Language of Instruction

Turkish

Course Policies and Rules

compulsory attendance

Contact Details for the Lecturer(s)

baharsgky@gmail.com

Office Hours

Wednesday, 14:00-15:00

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 13 2 26
Preparations before/after weekly lectures 13 3 39
Preparation for midterm exam 1 15 15
Preparation for final exam 1 15 15
Midterm 1 3 3
Final 1 3 3
TOTAL WORKLOAD (hours) 101

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15PO.16PO.17PO.18PO.19PO.20
LO.11
LO.21
LO.31
LO.41
LO.51
LO.61
LO.71
LO.81

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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