COURSE UNIT TITLE

: TYPEFACE DESIGN

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
ELECTIVE

Offered By

Graphic

Level of Course Unit

Second Cycle Programmes (Master's Degree)

Course Coordinator

ASSISTANT PROFESSOR BETÜL USLU ÖZKAN

Offered to

Graphic

Course Objective

Designing a unique typeface is the main aim of the course. For this purpose, learning the elements to be considered while designing a typeface constitutes the theoretical part of the course. In theory; Will the typeface to be designed basically have a serif or sans serif structure Which class will it belong to What will the geometric infrastructure be like focused on such questions as. Putting the theory into practice is carried out with sketching studies that start with finding the answers to the questions.

Learning Outcomes of the Course Unit

1   To be able to use the knowledge gained in the direction of the examinations made through seminars and examples and to be able to use them creatively in design management by combining them with their own methods.
2   Ability to associate and use the software and material information he has with the right field
3   Ability to present projects in an unexpected and creative way
4   Access to free expression outside of basic design principles

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Meeting. Sharing information about the purpose, process and operation of the course. Expectations from the lesson.
2 SEMINAR: Historical development of typefaces.
3 SEMINAR: Geometric structure of typefaces.
4 Lecture and Discussion on Sample Fonts.
5 Discussion on Research Topics and Typeface to be Designed.
6 Discussion on Research Topics and Typeface to be Designed.
7 Discussion on Research Topics and Typeface to be Designed.
8 Discussion and Sketching Processes on the Typeface to be Designed.
9 Discussion and Sketching Processes on the Typeface to be Designed.
10 Discussion and Sketching Processes on the Typeface to be Designed.
11 Creating the character set of the Typeface.
12 Creating the character set of the Typeface.
13 Complete creation of products such as Specimen Poster and Specimen Book for Promotion of Typeface.
14 Complete and creative presentation of products such as Specimen Poster and Specimen Book for Promotion of Typeface.

Recomended or Required Reading

- Type Tricks: Your Personal Guide to Type Design, Sofie Beier
- WHY FONTS MATTER, Sarah Hyndman
- TYPE: The Secret History of Letters - Simon Loxley
- TYPE DESIGNS Their history and development - Alfred Forbes Johnson
- TYPOGRAPHY AND GRAPHIC DESIGN
From Antiquity to the Present -ROXAN JUBERT
- TYPOGRAPHIC DESIGN: Form and Communication - Rob Carter, Mark Sanders,
Philip B. Meggs
- DESIGNING WITH TYPE The essential guide to typography - James Craig, Irene
Korol Scala
- THINKING WITH TYPE A Critical Guide for Designers, Writers, Editors, &
Students - Ellen Lupton

Planned Learning Activities and Teaching Methods

Seminars,
Slide presentations,
Discussion over examples,
Exchange of ideas,
Subject development,
Research on subject media compatibility,
Research and discussion on finding striking ideas and preparing an unexpected presentation

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 ASG ASSIGNMENT
2 PRJ PROJECT
3 PAR PARTICIPATION
4 FCGR FINAL COURSE GRADE (RESIT) ASG * 0.20 + PRJ * 0.60 +PAR * 0.20


Further Notes About Assessment Methods

None

Assessment Criteria

Ability to produce original projects
Discussion on sketches and ideas
Ability to choose the appropriate media for the project
Timing: finishign project on time
Unexpected and stunning presentations

Language of Instruction

Turkish

Course Policies and Rules

Academic Honesty: Students are expected to complete the given projects with their own thoughts and skills and to produce completely original works in this context. Situations such as direct inspiration from another study in any way, benefiting one-on-one, producing a similar one, or even getting someone else done, are definitely not desired.

Contact Details for the Lecturer(s)

betulusluozkan@gmail.com

Office Hours

To be announced

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 2 28
Tutorials 14 2 28
Preparations before/after weekly lectures 12 10 120
Preparing presentations 1 30 30
TOTAL WORKLOAD (hours) 206

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14
LO.1455554355
LO.25455455454
LO.355545455
LO.4555545