COURSE UNIT TITLE

: TOURISM ENGLISH I

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
TUR 1025 TOURISM ENGLISH I COMPULSORY 4 0 0 5

Offered By

Tourism and Hotel Management

Level of Course Unit

Short Cycle Programmes (Associate's Degree)

Course Coordinator

DOCTOR GIZEM HATIPOĞLU

Offered to

Tourism and Hotel Management

Course Objective

The course aims to help individuals working or planning to work in the tourism industry develop their professional English communication skills in an international setting. Students will enhance their language skills specific to the tourism and hospitality sector, establish effective communication with customers, and gain competencies in areas such as tour planning, guiding, and crisis management.

Learning Outcomes of the Course Unit

1   1. Understand and use intermediate-level professional English terminology related to the tourism industry.
2   2. Provide professional-level information to customers and deliver effective feedback.
3   3. Prepare tour programs and present them both in written and spoken forms.
4   4. Develop cultural awareness and communicate effectively with international customers.
5   5. Manage difficult customer situations and develop professional problem-solving skills.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 English Usage in the Tourism Industry General industry terminology, professional communication
2 Customer Reception and Communication Techniques Professional greetings, dialogue practice
3 Reservation and Sales Techniques Telephone and online reservations, customer persuasion techniques
4 Hotel Management and Services Room types, explaining hotel services
5 Restaurant English and Menu Descriptions Taking orders, food descriptions, customer satisfaction
6 Tour Program Preparation and Presentation Creating tour itineraries, presentation techniques
7 Cultural Differences and Adaptation in Tourism Guest expectations, cultural sensitivities
8 Midterm Exam
9 Introduction to Tourist Attractions and Historical Sites Describing historical places, guiding practices
10 Customer Complaint Management and Solution Strategies Responding to complaints, developing solutions
11 Emergency Situations and Crisis Management Emergency scenarios, crisis communication
12 Professional Presentation and Marketing Techniques Advertising and promotional language, persuasive speaking techniques
13 Job Interviews and CV Preparation Applying for jobs in the industry, interview techniques
14 General Review and Practical Applications Role-playing, case analysis, language practice
15 Assignment Presentations and Evaluation Student assignment presentations, feedback and assessment
16 Final Exam

Recomended or Required Reading

Pearson English for International Tourism Pre-Intermediate Coursebook

Planned Learning Activities and Teaching Methods

Lectures, case analysis, individual studies, visual and audio materials, and role-playing activities

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 ASG ASSIGNMENT
3 FIN FINAL EXAM
4 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.30 + ASG * 0.20 + FIN * 0.50
5 RST RESIT
6 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.30 + ASG * 0.20 + RST * 0.50


Further Notes About Assessment Methods

None

Assessment Criteria

Exam and assignment

Language of Instruction

Turkish

Course Policies and Rules

1. Plagiarism of any type will result in disciplinary action.
2. Attending at least 70 percent of lectures is mandatory.
3. Participation in classroom and field studies is required

Contact Details for the Lecturer(s)

gizem.hatipoglu@deu.edu.tr

Office Hours

will be annaunced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 4 56
Preparations before/after weekly lectures 14 3 42
Preparation for midterm exam 6 1 6
Preparation for final exam 7 1 7
Preparing assignments 1 1 1
Final 1 1 1
Midterm 1 1 1
Project Assignment 1 1 1
TOTAL WORKLOAD (hours) 115

Contribution of Learning Outcomes to Programme Outcomes

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CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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