COURSE UNIT TITLE

: INTERNATIONAL BUSINESS MANAGEMENT I

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
UAT 4051 INTERNATIONAL BUSINESS MANAGEMENT I COMPULSORY 3 0 0 5

Offered By

International Trade

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASSISTANT PROFESSOR MUSTAFA ÜNÜVAR

Offered to

International Trade

Course Objective

The objective of this course is able to understand, the strategy and structure of international business and international business functions.

Learning Outcomes of the Course Unit

1   Understanding the different global strategies for competing in the global marketplace.
2   Understanding international business functions.
3   Understanding the different modes of foreign markets entry.
4   Understanding how the process of globalization is creating opportunities and challenges for international business management practices.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Globalization (Case Analysis)
2 The Strategy of International Business (Case Analysis)
3 The Organization of International Business (Case Analysis)
4 Entering Developed and Emerging Markets (Case Analysis)
5 Exporting, Importing, and Countertrade (Case Analysis)
6 Integrative Case Analysis
7 Integrative Case Analysis
8 Midterm Exam-Integrative Case Analysis
9 Global Production and Supply Chain Management (Case Analysis)
10 Global Marketing and Business Analytics (Case Analysis)
11 Global Human Resource Management (Case Analysis)
12 Accounting and Finance in International Business (Case Analysis)
13 Integrative Case Analysis
14 Integrative Case Analysis
15 Integrative Case Analysis
16 Final Exam
17 Final Exam

Recomended or Required Reading

John J. Wild, Kenneth L. Wild, (Çev. Editörü: Doç. Dr. Güler Sağlam Arı), Uluslararası Işletmecilik: Küreselleşmenin Zorlukları, Nobel, 2017.
S. Tamer Cavusgil, John Riesenberger, Gary Knight, International Business: The New Realities, Pearson, 2016.
Charles W. L. Hill PhD - ISE International Business: Competing in the Global Marketplace, McGraw Hill, 2022.

Planned Learning Activities and Teaching Methods

Lecture by instructor, class discussion conducted by instructor, problem solving or case studies, question and answer teaching method.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 FIN FINAL EXAM
3 FCG FINAL COURSE GRADE MTE * 0.40 + FIN * 0.60
4 RST RESIT
5 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.40 + RST * 0.60


Further Notes About Assessment Methods

None

Assessment Criteria

Skill in analysis, synthesis and critical thinking; skill in problem solving; skill in application via midterm and final exams.

Language of Instruction

Turkish

Course Policies and Rules

The Regulation of Dokuz Eylul University on Education and Examination in Associate's and Bachelor's Degrees.
The Code of Practices of School of Applied Sciences on Education and Examination.

Contact Details for the Lecturer(s)

Assistant Professor Mustafa Ünüvar (mustafa.unuvar@deu.edu.tr)

Office Hours

Lecture day, 12.00 - 12:30

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparations before/after weekly lectures 14 3 42
Preparation for midterm exam 1 16 16
Preparation for final exam 1 16 16
Midterm 1 1 1
Final 1 1 1
TOTAL WORKLOAD (hours) 118

Contribution of Learning Outcomes to Programme Outcomes

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LO.155511121221555
LO.255511111111111
LO.355511151111111
LO.455511153555515

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

Copyright 2015 DEÜ. BİD

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