COURSE UNIT TITLE

: MARINA BUSINESS

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
DDT 8127 MARINA BUSINESS ELECTIVE 3 0 0 6

Offered By

Marine Tourism Non-thesis (Distance Learning)

Level of Course Unit

Second Cycle Programmes (Master's Degree)

Course Coordinator

ASSOCIATE PROFESSOR OĞUZ ATIK

Offered to

Marine Tourism Non-thesis (Distance Learning)

Course Objective

Having a strong background about marinas and terminal business

Learning Outcomes of the Course Unit

1   Having a comprehensive background on the meaning of the basic marinas business information
2   Offering solutions for different business problems experiencing in marinas
3   Gaining knowledge to maintain marinas operations
4   Applying Basic business functions in marinas
5   Measuring the performances of marinas and conducting comparative analysis

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Introductions to course
2 Port generations
3 Basic principles of port management
4 Marina organization
5 Marina competition
6 Marina services marketing
7 Mid-Term Exam
8 Demand Forecasting in Marinas
9 Marina equipments and selections
10 Principles of marina operations
11 Marina finance and tariff
12 Examples from the successful marinas in the World.
13 Marina performance measurement and Marina capacity evaluation
14 Human resource management in Marinas

Recomended or Required Reading

Khalid BICHOU (2009) Port Operations, Planning and Logistics. Informa, London.

REFERENCE BOOKS :
Alderton, Patrick M. (2005). Port Management and Operation. LLP: London.Esmer, Soner (2011) Liman Işletmelerinde Pazarlama Iletişimi. Detay Yayıncılık, Ankara.
Esmer, Soner (2010) Konteyner Terminallerinde Lojistik Süreçlerin Optimizasyonu ve Bir Simülasyon Modeli. Dokuz Eylül Yayınları: Izmir.
Branch, Alan E. (1986). Elements of Port Operation and Management. Chapman and Hall, Ltd: London.
Frankel, Ernst. G. (1987). Port Planning and Development. John Wiley&Sons: New York.
Talley, Wayne K. (2009) Port Economics, Routledge: London and New York.

Journals:
Maritime Policy and Management, Journal, ISSN: 0308-8839
Maritime Economics and Logistics, Journal, ISSN: 1479-2931

Planned Learning Activities and Teaching Methods

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 STT TERM WORK (SEMESTER)
3 FCGR FINAL COURSE GRADE
4 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.20 + STT * 0.20 + FN* 0.60
5 RST RESIT
6 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.20 + STT * 0.20 + RST* 0.60


Further Notes About Assessment Methods

Term Papaers are to be presenten in final exam day.

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

students are supposed to attend the 1/2 of the all live classes

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 13 3 39
Tutorials 13 1 13
Preparations before/after weekly lectures 13 5 65
Preparation for midterm exam 1 15 15
Preparation for final exam 1 15 15
Final 1 2 2
Midterm 1 2 2
TOTAL WORKLOAD (hours) 151

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12
LO.1555545445435
LO.2545435353454
LO.3435343435353
LO.4353435353435
LO.5435343534534

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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