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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS GRS 4039 CAMPAIGN MANAGEMENT I ELECTIVE 2 2 0 5

Offered By

Graphic Design

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ÖMER DURMAZ

Offered to

Graphic Design

Course Objective

A structured approach to designing multipage documents and organizing the correct hierarchy and legibility of the texts; to teach design integrity and sustainability for newspapers which have different frequency and different dimensions, while analyzing the standards of the newspaper printing and design industries.

Learning Outcomes of the Course Unit

1   To be able to design typesetting for multi-page documents 2   To be able to organize the correct hierarchy and legibility of the texts 3   To be able to design publications containing typography, images and typography and image combinations 4   To be able to have design skills for organizing different sets of information which have different complexities 5   To be able to generate files in Adobe InDesign 6   To be able to obtain knowledge about the standards of the newspaper printing and design

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 Introduction 2 Project 1: Frontpage Design for Newspaper 3 Project 1 / Identity - Draft evaluation 4 Project 1 / Layout - Draft evaluation 5 Project 1 / Layout - Draft evaluation 6 Project 1 / Layout - Draft evaluation 7 Project 1 / Final 8 Workshop 9 Project 2: Frontpage Design for Newspaper Supplement 10 Project 2 / Identity - Draft evaluation 11 Project 2 / Layout - Draft evaluation 12 Project 2 / Layout - Draft evaluation 13 Project 2 / Layout - Draft evaluation 14 Project 2 / Layout - Draft evaluation 15 Project 2 / Final

Recomended or Required Reading

The Best of News Design edisyonları, Society for News Design Thinking With Type, Ellen Lupton, Princeton Architectural Press, 2010 Grafik Tasarım Kuramı, Helen Armstrong, Espas Kuram Sanat Yayınları, 2012 www.thinkingwithtype.com www.smashingmagazine.com

Planned Learning Activities and Teaching Methods

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA 1 COM COMMITTEE 2 FCG FINAL COURSE GRADE COM * 1

Further Notes About Assessment Methods

None

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

emre.duygu@deu.edu.tr

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 14 2 28 Tutorials 14 2 28 Preparations before/after weekly lectures 13 3 39 Appointment after class 6 0,5 6 Preparing presentations 2 8 16 TOTAL WORKLOAD (hours) 117

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 PO.13 PO.14 PO.15 PO.16 PO.17 LO.1 5 3 3 3 4 4 4 4 3 3 LO.2 3 4 3 4 5 5 5 5 4 LO.3 3 3 5 5 5 5 5 4 LO.4 3 4 4 4 5 5 4 4 3 4 LO.5 5 5 3 4 4 3 3 LO.6 5 5 5 5 5 5 4 3 3 3