COURSE UNIT TITLE

: CONGRESS AND FAIR MANAGEMENT

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
BYA 4225 CONGRESS AND FAIR MANAGEMENT ELECTIVE 3 0 0 3

Offered By

BUREAU MANAGEMENT AND EXECUTIVE ASSISTANTSHIP

Level of Course Unit

Short Cycle Programmes (Associate's Degree)

Course Coordinator

ASSISTANT PROFESSOR MELTEM ARAT

Offered to

BUREAU MANAGEMENT AND EXECUTIVE ASSISTANTSHIP
BUREAU MANAGEMENT AND EXECUTIVE ASSISTANTSHIP (Evening)

Course Objective

Making students capable of managing congresses and fairs organized or participated by institutions.

Learning Outcomes of the Course Unit

1   Being able to understand the concept of congress
2   Being able to understand the concept of fair
3   Being able to manage congress organizations
4   Being able to manage fair organizations
5   Being able to make travel planning

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Fundamentals of Congress, Meeting, Exhibition and Fair Organization
2 The types of organizations and importance
3 Congress and meeting organizers and their services
4 Importance of service management at organizations
5 Making deals, budgeting and planning
6 Process of organizations; cogress, fair, meeting and exhibition
7 Planning an organization; cogress, fair, meeting and exhibition
8 Mid-Term Exam
9 Public relations activities at organizations
10 Services of accommodation businesses during organizations
11 Services of travel agents and tour operators during organizations
12 Food and beverage, catering services at organizations
13 Sectorel fairs organized in Turkiye and their features
14 Importance of communication management at organizations
15 Trends in organization business

Recomended or Required Reading

Textbook(s): Kongre ve Toplantı Yönetimi Ige P. Tavmergen ve Ebru G. Aksakal, Seçkin Yayıncılık
Materials: The Other Sources proposed by the instructor.

Planned Learning Activities and Teaching Methods

1. Lecturing
2. Questioning and answering

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 RPT REPORT
2 FN FINAL EXAM
3 FCG FINAL COURSE GRADE RO*0.40 + FN* 0.60
4 RST RESIT
5 FCGR FINAL COURSE GRADE (RESIT) RO*0.40 + BUT* 0.60


Further Notes About Assessment Methods

Learning outcomes will be assessed by mid-term and final exams.

Assessment Criteria

Learning outcomes will be assessed by mid-term and final exams.

Language of Instruction

Turkish

Course Policies and Rules

It is mandatory to attend 70% of the course.

Contact Details for the Lecturer(s)

meltem.arat@deu.edu.tr
murat.usta@deu.edu.tr

Office Hours

Office hours will be specified according to the instructor's term programme.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparation before/after weekly lectures 14 1 14
Preparation for midterm exam 1 10 10
Preparation for final exam 1 10 10
Midterm 1 1 1
Final 1 1 1
TOTAL WORKLOAD (hours) 78

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15PO.16PO.17PO.18PO.19PO.20
LO.111
LO.211
LO.311
LO.411
LO.511