COURSE UNIT TITLE

: PACKAGING DESIGN

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
GRS 4029 PACKAGING DESIGN ELECTIVE 2 2 0 5

Offered By

Department of Graphic Arts

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ÖMER DURMAZ

Offered to

Department of Graphic Arts
Graphic Design

Course Objective

Theoretical seminars, applied projects and research papers for creating a base knowledge for understanding, analyzing and appreciating any kind of packaging design work.

Learning Outcomes of the Course Unit

1   To develop the correct approach for the organization of a product or packaging design.
2   To expansion of the different design elements of a particular concept.
3   To produce a thought, a phenomenon, product or service on behalf of the creative and the right solutions for the visual communication design.
4   To have management skills within the creative production process design.
5   To develop his ability to apply the suitable tools to improve design.
6   It is expected to demonstrate its objectivity and originality in order to make creative designs.

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Introduction to the first project and general information about the course and seminar topic
2 Discussion and development of initial sketches and ideas
3 Presentation of works on models
4 Continuation of work on the model
5 Finalizing the project
6 Introduction to the second project and topic of the seminar
7 Discussion and development of initial sketches and ideas
8 Presentation of works on models
9 Continuation of work on the model
10 Finalizing the project
11 Introduction to the third project and topic of the seminar
12 Finalizing the project

Recomended or Required Reading

Sansino, S. Packaging Design Graphics Materials Tech, Van Nostrand Reinhold/co Wiley, 1990.
Meyers, H. M. Başarılı Pazarlama Başarılı Ambalaj, Rota Yayınları, 2007.
Mason, D. Experimental Packaging, Rotovision, 2001.
Cliff, S. 50 Trade Secrets of Great Design Packaging, Rockport Publishers, 2002.
Kimchuk, M. R; Krasovec, S. A. Packaging Design: Successful Product Branding from Concept to Shelf, Wiley, 2006.
DuPuis, S; Silva, J. Package Design Workbook: The Art and Science of Successful Packaging, Rockport Publishers, 2011.
Boylston, S. Designing Sustainable Packaging, Laurence King Publishers, 2009. Jedlicka, W. Packaging Sustainability: Tools, Systems and Strategies for Innovative Package Design, Wiley, 2008.

Planned Learning Activities and Teaching Methods

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 PRJ PROJECT
2 PAR PARTICIPATION
3 COM COMMITEE
4 FCG FINAL COURSE GRADE PRJ * 0.70 + PAR * 0.10 + COM * 0.20


Further Notes About Assessment Methods

None

Assessment Criteria

Applications supported by the projects; seminars and design work in a studio environment.

Language of Instruction

Turkish

Course Policies and Rules

The pupils have to execute their home works relying solely on their own skills. Plagiarism and forgery are absolutely forbidden and the ones, who commit these crimes, shall be punished severely according to academic rules and principles. All the projects development processes, the mile stones are overseen by the instructor. If a project s generation story or development process is unknown to the instructor, it will be rejected.

Contact Details for the Lecturer(s)

omer.durmaz@deu.edu.tr

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 2 28
Tutorials 14 2 28
Preparations before/after weekly lectures 12 3 36
Preparing presentations 3 10 30
TOTAL WORKLOAD (hours) 122

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15PO.16PO.17
LO.154445555355535
LO.25555435553
LO.354544555535
LO.4555555555335
LO.55554555555
LO.655455555

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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