COURSE UNIT TITLE

: INNOVATION AND ENTREPRENEURSHIP

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
END 3960 INNOVATION AND ENTREPRENEURSHIP ELECTIVE 3 0 0 5

Offered By

Industrial Engineering

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

ASSOCIATE PROFESSOR BURCU FELEKOĞLU

Offered to

Industrial Engineering

Course Objective

The aim of this course is to provide students with information about the basic issues and concepts related to innovation and entrepreneurship and to explain the relevant theories, models and processes with real-life examples.

Learning Outcomes of the Course Unit

1   Ability to define innovation and understand its impact on the survival and growth of businesses
2   Ability to define entrepreneurship and the basic characteristics of an entrepreneur
3   Ability to describe the basic stages of starting a new business
4   Ability to develop a business model

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Innovation and entrepreneurship concepts
2 The importance and types of innovation
3 Entrepreneurship ecosystem and success stories
4 Characteristics of the entrepreneur and types of entrepreneurship
5 Generating a business idea
6 Business idea evaluation
7 Business model and business plan development
8 Business model and business plan development
9 Business model and business plan development
10 Business model and business plan development
11 Financing and fund rising
12 Intellectual property rights and ethical issues
13 Innovation and sustainability
14 Business model examples

Recomended or Required Reading

Main Textbook:
Bessant, J. and Tidd, J. (2007) Innovation and Entrepreneurship, John Wiley & Sons

Supplementary Textbooks:
Dodgson, M., Gann, D. and Salter A. (2008) The management of technological innovation: The strategy and practice, Oxford University Press

Tidd, J. and Bessant, J. (2009) Managing Innovation: Integrating technological, market and organizational change, 4th edition, John Wiley and Sons

Planned Learning Activities and Teaching Methods

Lecture notes will be provided using whiteboard and visual presentations. Case study discussions and team work exercises will be performed.

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MTE MIDTERM EXAM
2 ASG ASSIGNMENT
3 FIN FINAL EXAM
4 FCG FINAL COURSE GRADE MTE * 0.25 + ASG * 0.25 + FIN * 0.50
5 RST RESIT
6 FCGR FINAL COURSE GRADE (RESIT) MTE * 0.25 + ASG * 0.25 + RST * 0.50


Further Notes About Assessment Methods

None

Assessment Criteria

To be announced.

Language of Instruction

Turkish

Course Policies and Rules

To be announced.

Contact Details for the Lecturer(s)

Email: burcu.felekoglu@deu.edu.tr

Office Hours

Will be announced at first week of the class.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparations before/after weekly lectures 14 1 14
Preparation for midterm exam 1 20 20
Preparation for final exam 1 25 25
Preparing assignments 1 20 20
Final 1 2 2
Midterm 1 2 2
TOTAL WORKLOAD (hours) 125

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11
LO.113
LO.2123
LO.3122
LO.42222212

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

Copyright 2015 DEÜ. BİD

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