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Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS LGM 1021 INTRODUCTION TO BUSINESS COMPULSORY 3 0 0 5

Offered By

Logistics Management (English)

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR GÜL DENKTAŞ ŞAKAR

Offered to

Logistics Management (English)

Course Objective

To explain the concept of business and to identify the main logistics functions in a business organization

Learning Outcomes of the Course Unit

1   Describe and discuss what business is and how it is operated in a diverse global economic environment 2   Distinguish between different types of business ownership 3   Describe and apply management functions, human resources management and basic organizational aspects 4   Identify the basic principles of business functions such as production and operations, marketing and financial management 5   Provide an understanding of dynamics in business environment

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description 1 Introduction 2 Economic Challenges Facing Business 3 Global Dimensions of Business and Ethics and Social Responsibility 4 Forms of Business Ownership; Entrepreneurship, Small Business and Franchising 5 Internal Organization and Human Resource Management 6 Teamwork, Communication and Labor-Management Relations 7 Production and Operations Management 8 Production and Operations Management 9 Marketing Management and Customer Satisfaction 10 Product, Pricing, Distribution and Promotion Strategies 11 Accounting 12 Financial Management and Institutions 13 Innovation management 14 Project presentations

Recomended or Required Reading

Business in Action (8th Edition), Courtland L. Bovee, John V. Thill, Pearson Education International, 2014.

Planned Learning Activities and Teaching Methods

Literature review, case studies,analysis

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA 1 MD Midterm 2 HW Homework 3 FIN FINAL EXAM 4 FCG FINAL COURSE GRADE MD * 0.30 + HW * 0.20 + FN * 0.50 5 RST RESIT 6 FCGR FINAL COURSE GRADE (RESIT) MD * 0.30 + HW * 0.20 + BUT * 0.50

Further Notes About Assessment Methods

None

Assessment Criteria

Oral and written competencies regarding the use of knowledge, abilities and skills in the field of business management in terms of research, investigation and evaluation will be evaluated.

Language of Instruction

English

Course Policies and Rules

Attendance and obeying the class rules accordingly

Contact Details for the Lecturer(s)

Prof.Dr. Gül Denktaş Şakar gul.denktas@deu.edu.tr

Office Hours

gul.denktas@deu.edu.tr

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours) Lectures 14 3 42 Preparations before/after weekly lectures 12 4 48 Preparation for midterm exam 1 5 5 Preparation for final exam 1 10 10 Preparing assignments 1 15 15 Preparing presentations 1 5 5 TOTAL WORKLOAD (hours) 125

Contribution of Learning Outcomes to Programme Outcomes

PO/LO PO.1 PO.2 PO.3 PO.4 PO.5 PO.6 PO.7 PO.8 PO.9 PO.10 PO.11 PO.12 PO.13 LO.1 3 3 3 3 3 3 3 3 3 3 3 3 3 LO.2 3 3 3 3 3 3 3 3 3 LO.3 3 3 3 3 3 3 3 3 3 3 3 3 3 LO.4 3 3 3 3 3 3 3 3 3 3 3 3 LO.5 3 3 3 3 3 3 3 3 3 3 3 3