COURSE UNIT TITLE

: RESEARCH METHODS FOR TRADE AND BUSINESS

DEGREE PROGRAMMES

Description of Individual Course Units

Course Unit Code Course Unit Title Type Of Course D U L ECTS
IBS 2201 RESEARCH METHODS FOR TRADE AND BUSINESS COMPULSORY 3 0 0 4

Offered By

International Trade and Business (English)

Level of Course Unit

First Cycle Programmes (Bachelor's Degree)

Course Coordinator

PROFESSOR DOCTOR BERNA KIRKULAK ULUDAĞ

Offered to

International Trade and Business (English)

Course Objective

This course aims to introduce students to the fundamental concepts and practices of research methodology in the context of trade and business. It equips students with the skills to approach business challenges using scientific research methods as tools for problem solving and decision-making.

Learning Outcomes of the Course Unit

1   Conduct literature reviews and synthesize academic sources effectively.
2   Design appropriate data collection tools for qualitative and quantitative research
3   Analyze data using suitable tools and interpret findings
4   Prepare structured research proposals.
5   Develop analytical and critical thinking skills

Mode of Delivery

Face -to- Face

Prerequisites and Co-requisites

None

Recomended Optional Programme Components

None

Course Contents

Week Subject Description
1 Introduction to Research in Trade and Business Sampling Techniques
2 The Scientific vs. Alternative Approaches Data Analysis Basics
3 Defining Problems & Reviewing Literature Advanced Data Analysis
4 Theoretical Framework & Hypothesis Interpreting and Visualizing Results
5 Measurement: Scaling, Validity, Reliability Term Project Presentations
6 Data Collection Term Project Presentations
7 Administering Questionnaires
8 Mid-term
9 Mid-term
10 Experimental Design in Business Research

Recomended or Required Reading

Primary book: Sekaran, U., & Bougie, R. (2019). Research Methods For Business: A Skill Building Approach. John Wiley & Sons. (ISBN: 978-1-119-56124-8)
Supplementary book: Saunders, M., Lewis, P., & Thornhill A. (2019). Research Methods for Business Students. Pearson. (ISBN:978-1-292-20878-7)
Additional readings will be assigned during the term.

Planned Learning Activities and Teaching Methods

1. Lecture
2. Term Project and Presentation

Assessment Methods

SORTING NUMBER SHORT CODE LONG CODE FORMULA
1 MT Midterm
2 TP TermProject
3 FCG FINAL COURSE GRADE MT * 0.40 + TP * 0.60


Further Notes About Assessment Methods

None

Assessment Criteria

1. The learner will state the basic terms and concepts related to scientific research.
2. The learner will explain the rationale behind making scientific research by making a literature review, by asking a research question, by collecting and analyzing data and coming to a conclusion.
3. The learner will diagnose the related problem and recommend solutions depending upon the results of the studied issue.
4. The learner will categorize the details regarding data collection and analysis methods.

Language of Instruction

English

Course Policies and Rules

1. Attending at least 70 percent of lectures is mandatory.
2. Plagiarism of any type will result in disciplinary action.
3. Students should attend the classes on time.

Contact Details for the Lecturer(s)

To be announced.

Office Hours

To be announced.

Work Placement(s)

None

Workload Calculation

Activities Number Time (hours) Total Work Load (hours)
Lectures 14 3 42
Preparation for midterm exam 14 1 14
Preparation for midterm exam 1 12 12
Preparing assignments 1 20 20
Preparing presentations 1 20 20
Midterm 1 1,5 2
TOTAL WORKLOAD (hours) 110

Contribution of Learning Outcomes to Programme Outcomes

PO/LOPO.1PO.2PO.3PO.4PO.5PO.6PO.7PO.8PO.9PO.10PO.11PO.12PO.13PO.14PO.15
LO.1534
LO.23544
LO.34545
LO.44554
LO.554555

CONTACT INFORMATION
Dokuz Eylül Üniversitesi Cumhuriyet Bulvarı No: 144 35210 Alsancak / İZMİR
Phone: +90(232) 412 12 12 - Fax: +90 (232) 464 81 35

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